The cannabis industry is booming in states that are regulating medical and recreational cannabis sales. Not only are legal cannabis businesses opening up every day, jobs are being created everyday too. With so much fast paced growth, it is expected to see growing pains in the newly created cannabis industry. Today we’ll talk about the job market.
For every cannabis job post, there are hundreds to thousands of applicants fighting for the job, like piranhas reacting to a fresh piece of meat. So many cannabis users, supporters, activists, all see their dream of making money doing something legally with cannabis dangling in front of them. Then they have everyone else who isn’t a user, but sees the newly founded industry as ripe for the picking.
For the employer, it’s impossible to organize the good applicants from the bad. So for an applicant, you have to stand out. In most industries it’s the person with the most education or experience who usually gets hired. But the cannabis industry is so new, most job posts are full of “inexperienced” or “uneducated” candidates.
So how do employers know who to hire? Who truly knows about cannabis and the job duties they need to perform? It’s not like there is a cannabis school accessible to people in states where laws are just now changing and a reliable database of pre-qualified candidates for employers to tap into. But now of course there is, because the internet gives people access to everything.
CannabisJobsBoard.com scrapes all the jobs of every major cannabis job site and other job sites such as indeed and Craigslist and conveniently displays them in one searchable dashboard. Now almost every cannabis job offered online is on one website, making it very convenient for job seekers to get a complete picture of the job market.
In order to add resumes to the Cannabis Jobs Board, you must be trained through THC University and earn a certification. This gives employers a database of job seekers who have proven they know a thing or two about the great plant, but how do job seekers know the education is up to their standards?
We reached out to Matt Jones, CEO at THC University to address the concerns employers may have about the curriculum. “Our curriculum is being evaluated as we speak by third party individuals who work in the industry. Their evaluations help us improve our courses constantly and are included in our application to be an accredited school. I invite cannabis business owners to take our courses free of charge, to evaluate it for themselves and help us grow. This school needs the industry’s brightest minds to make the courses, so we are working with the smartest names in the industry and a lot more big names coming.”
Matt is referring to their grow instructor, Jorge Cervantes. Jorge, a legendary cannabis author, recently released the Cannabis Encyclopedia and literally wrote the book on growing cannabis. Most growers in the industry today still have Jorge’s books in their grow room. Jorge Cervantes is of course not his real name, it’s an alias he adopted to protect his identity from authorities. His real name is George Van Patten, but he still goes by Jorge Cervantes with anything cannabis related. Here you can see he had to even cover up his appearance in videos and pictures.
There is a not so obvious elephant in the room here though. On one hand we have a booming new legal industry, many states passing new medical marijuana laws every week, but on the other there are no requirements on what employees need to know before working in the medical cannabis industry. Do you know anyone working in the healthcare industry without needing to prove they know what they are doing?
No, no you don’t. Hairstylists are required to be more educated than people in the “medical” cannabis industry. Let that sink in for a bit. Although, if you’re shaving this into my head, I would hope you know what you’re doing.
Again, in a new industry, it is expected to notice growing pains. The cannabis industry has a lot to do to become as legitimate as other industries it is being compared to, like alcohol or organic foods. Education is a great starting point. The more people in the industry that are getting educated, means more educated conversations about the subject, that then leads to changing minds and perceptions people have about the plant and the people who consume it.
The Cannabis Jobs Board will help in bridging this gap of qualified candidates and job openings, save employers hours of time reviewing applicants and maybe it will highlight the true elephant in the room. If the cannabis industry wants to be taken seriously as an industry, it better start acting like one.